Digital Presence & Communications

One direction. One standard. One system.

You have five suppliers and no direction. That's why so much gets produced and nothing shows.

For whom

Brands with more channels than judgement.

What you get

One strategy, one voice, one standard. And someone accountable for the whole.

What we don't do

We're not a content factory. And we don't start with the logo when the problem is positioning.

The full detail

For whom

Organisations with multiple channels, brands, markets, agencies or partners whose communications activity has grown faster than their ability to direct it. Also brands whose identity has fallen behind what the business has already become.

The problem

More channels and suppliers do not produce a stronger brand. When strategy, identity, creative, media, PR, social, creators and measurement operate in fragments, the organisation generates activity but loses coherence, speed and the ability to learn. And when the brand does not tell the same story at every touchpoint, the customer has to rebuild its meaning over and over.

Promised outcome

Turn fragmented communications activity into a directed system under one strategy, one identity and one standard.

What we do

Decide priorities and direction before producing anything · build the identity and voice system: positioning, value proposition, narrative, message architecture, visual identity, tone, photography and motion principles · set creative principles and standards · design governance and coordination models · direct partners and specialists · connect organic, paid, reputation, creators and experience when the problem requires it · build measurement that supports decisions · review, learn and optimise continuously.

What we don't do

We are not a content factory and we do not automatically replace existing specialists · we do not start with a logo when the problem is positioning · we do not build manuals nobody can use · we do not recommend technology because it is fashionable. Our role is to direct the system, decide what should happen, secure the standard and hold accountability for the whole.

How we measure

Positioning clarity · brand coherence · execution quality and speed · channel performance · demand generated · investment efficiency · internal adoption · friction removed.

02

AI Revenue Agents

Convert the demand you are losing today.

Every month customers write to you and you don't get back to them. That demand isn't lost: someone else takes it.

For whom

Hotels, restaurants and service businesses with more enquiries than they can handle.

What you get

Always answer, qualify only what's worth it, and leave your team what genuinely needs a person.

What we don't do

We don't build a chatbot so you can say you have AI. If it doesn't convert, it doesn't stay.

The full detail

For whom

Hotels, restaurants and service businesses receiving enquiries, requests or purchase intent they cannot always answer, qualify or convert fast enough.

The problem

An unanswered enquiry is wasted demand. Out of hours, at peak load or across channels, real opportunities disappear before a person can intervene.

Promised outcome

Capture, qualify and convert a greater share of existing demand without a matching increase in the team's operational load.

What we do

We design revenue-oriented AI agents. The discipline is clear: > **CAPTURE · QUALIFY · CONVERT · RECOVER · GROW** Depending on the business they can handle enquiries, answer FAQs, qualify opportunities, enable bookings, recover abandoned conversations, hand complex cases to a person and feed existing commercial systems. **Technology is selected according to the problem: UNFILTERED is not tied to any single tool.**

What we don't do

We don't automate for the sake of automating · we don't replace human interaction where judgment, empathy or complexity require a person · we don't turn reputation or sensitive care functions into revenue automation without a clear reason.

How we measure

Response time · demand handled · qualified opportunities · conversion · attributable bookings or revenue · opportunity recovery · operational load avoided.

03

Speaking & Training

Ideas that change how a problem is seen.

What I'm about to tell you already cost me money to learn.

For whom

Leadership teams, universities, conferences and teams in the middle of change.

What you get

That they leave with a decision made, not with notes.

What we don't do

No futurology, and no tools that expire in six months.

The full detail

For whom

Leadership teams, organisations, universities, associations, events and teams that need to better understand the changes reshaping work, communication, experience and AI.

The problem

Most training adds information. Little of it changes how people interpret a problem or act afterwards.

Promised outcome

Create a useful, memorable intellectual experience that helps leaders and teams challenge assumptions, share language and turn ideas into action.

What we do

Keynotes · masterclasses · workshops · executive sessions · training programmes · team facilitation. Priority areas: AI and human judgment · Social Care and experience · culture and generations · brand, communications and digital transformation.

What we don't do

No generic motivational talks · we don't turn a presentation into a trend list · we don't teach tools without strategic context.

How we measure

Participation · comprehension · applicability · shift in perspective · subsequent actions · ratings from participants and organisers.

Santiago García Solimei on stage in front of a full auditorium

04

Social Care

The conversation is part of the experience.

The review is already written. The only thing you still control is the reply.

For whom

Brands with real volume of public conversation: reviews, messages, comments.

What you get

A response system with a name of its own, and a clear line between what a machine answers and what a person does.

What we don't do

We don't automate empathy. And we don't hide that there's a system behind it: the damage isn't done by automation, it's done by discovering it.

The full detail

For whom

Organisations with meaningful volumes of public and private customer conversation across social media, messaging, reviews and other digital touchpoints.

The problem

Many organisations still treat social care as replying to comments. But every conversation may contain a need, a commercial opportunity, a reputational signal, an operational failure or useful information about customer experience.

Promised outcome

Turn scattered conversations into a system of care, recovery, learning and intelligence that improves experience and helps the business act better.

What we do

Design care models · define service levels, governance and escalation · create response protocols and criteria · train teams · connect conversation to operations · measure time, resolution, sentiment, opportunity and pattern · turn repeated signals into organisational learning.

What we don't do

We don't reduce social care to moderation · we don't use automation to hide operational problems · we don't measure success by reply volume alone.

How we measure

Response and resolution time · first-contact resolution · SLA compliance · sentiment trend · customer recovery · commercial opportunities · recurring problems identified · operational changes triggered by conversation.

05

Corporate & Leadership Culture

Less friction between people. More capacity to act.

Technology changes faster than behaviour. That gap is your real bottleneck.

For whom

Leadership teams in growth, generational handover or AI adoption.

What you get

Fewer meetings to decide the same thing. And decisions that outlive whoever made them.

What we don't do

We don't run team-building or motivational workshops.

The full detail

For whom

Leadership teams and organisations going through growth, transformation, generational change, AI adoption, or problems of collaboration and alignment.

The problem

Technology changes faster than behaviour. Organisations can adopt new tools and keep working with the same silos, fears, habits and friction. Generational differences can become an advantage or a permanent source of misunderstanding.

Promised outcome

Help leaders and teams work with greater clarity, trust, collaboration and adaptability.

What we do

Culture diagnostics · alignment workshops · multigenerational collaboration programmes · team facilitation · leadership sessions · design of working principles · interventions on AI adoption and behaviour change.

What we don't do

No team activities without a defined problem · we don't promise to transform a culture with one workshop · we don't use generational labels as stereotypes.

How we measure

Clarity of priorities · alignment · adoption of new ways of working · frictions removed · participation · trust · retention where causality is reasonable.

Five services.One accountability.

Digital Presence & Communications

For whom

What you get

What we don't do

For whom

The problem

Promised outcome

What we do

What we don't do

How we measure

AI Revenue Agents

For whom

What you get

What we don't do

For whom

The problem

Promised outcome

What we do

What we don't do

How we measure

Speaking & Training

For whom

What you get

What we don't do

For whom

The problem

Promised outcome

What we do

What we don't do

How we measure

Social Care

For whom

What you get

What we don't do

For whom

The problem

Promised outcome

What we do

What we don't do

How we measure

Corporate & Leadership Culture

For whom

What you get

What we don't do

For whom

The problem

Promised outcome

What we do

What we don't do

How we measure

Before you hire anything, look at what is actually there.

Five services.
One accountability.